LEAD MAGNET CREATION FOR HEALTH INSURANCE

This lead magnet was created as a nurture piece to move leads to buyers. People who have indicated interest to know more about health insurance in Nigeria were sent this lead magnet to give them the information they needed.

As a freelance health insurance marketer for NEM Health Ltd, I created this lead magnet targeted at small business owners who were my target market to educate them on health insurance and to also lead them towards making the buying decision.

I included links to the company website at the end of the document and this helped to give prospects more information on the exact product that I was selling. Prospects were able to check out the offering for themselves through these links.

We realized that a lot of people whom we tried to sell the product to did not know much about health insurance and there seemed to be a huge information gap and this guide I created helped to solve that.

Working on this project was exciting as this was the first time that I used Chatgpt as a writing assistant and it helped to reduce the time spent on the project. I learnt all about prompt engineering and training Chatgpt to write in a certain voice to get the most out of it.

I would love to work on your project like this one and bring all my creativity to it to make your work beautiful and with compelling content,