This project focused on transforming a Google Doc into a visually compelling, conversion-optimized landing page within GoHighLevel. The goal was to create a sleek, mobile-responsive design that effectively captures leads from Facebook ad traffic while maintaining a clean, intuitive user experience.

Client Vision & Approach

Evan Walton, the client, provided key insights into design inspiration by sharing landing pages he resonated with. His trust in the design process allowed for creative freedom while ensuring alignment with the brand’s energy and messaging. The core objectives were:

✔ Aesthetic Simplicity – A clean, professional look that enhances user engagement. ✔ Conversion Optimization – A layout strategically designed to drive action. ✔ Mobile Responsiveness – A seamless experience across all devices.

Challenges & Solutions

Turning a text-heavy document into an engaging design – Used strong typography, structured sections, and visual hierarchy to make the content digestible.

Ensuring smooth navigation & clear CTAs – Designed with a user flow that leads visitors naturally toward conversion.

Aligning with GoHighLevel’s capabilities – Worked within GHL’s framework while implementing custom styling for a polished look.

Final Outcome

The result is a high-performing, visually compelling landing page that reflects the client’s vision while ensuring optimal performance for Facebook ad traffic. The design strikes a balance between clarity, persuasion, and aesthetics, making it an effective tool for lead generation.