Turn Health | Store Creation + Maintain

The Turn Health project began with a thorough understanding of the client's requirements and their brand vision. We delved into their brand identity and desired representation for their product, conducting comprehensive research within their niche to gain insights into competitors' websites and user experiences. Following extensive discussions, the client opted to engage a design agency.

The design agency crafted an exceptional Figma design, which underwent minor revisions to ensure alignment with everyone's expectations. Concurrently, we initiated the setup of foundational elements for the online store. With the finalized design in hand, we transitioned into the theme development phase.

Utilizing Shopify's robust and complimentary Dawn theme as a foundation, we meticulously crafted a bespoke theme that faithfully mirrored the approved design. Our paramount objective was to ensure seamless usability and maintainability for the client. To achieve this, we adhered to best practices while structuring the theme, making every section modular and reusable across all pages. Furthermore, we integrated Shopify's native theme customizer to empower the client with the flexibility to make minor content-related adjustments independently.

Once the theme development was complete, we seamlessly integrated essential functionalities, including a subscription app, marketing workflows, and other bespoke features. Our tech stack comprised Liquid for dynamic content rendering, GraphQL for efficient data querying, GSAP for seamless animations, KEEN-SLIDE for interactive sliders, and standard HTML/CSS/JS for frontend development. Additionally, we leveraged Web Components to enhance modularity and maintainability.

Through meticulous planning, diligent execution, and utilization of cutting-edge technologies, we delivered a fully functional, visually captivating, and user-friendly e-commerce platform that aligned seamlessly with Turn Health's brand vision.