Designing a catalogue isn't as easy as it looks. This was a project I did 3 years ago for a fashion designer who needed a catalogue to showcase her designs and that's it, just images but there was a clear goal for the catalogue that is crafting a catalogue which is a buyer's journey. And I was able to achieve that goal because no matter how many elements you have and what type, a page is a page and it should tell a story with a structured layout. while simultaneously be a part of the overall catalogue story
#editorialdesign #catalouge #fashion