Rebranding for Trust a healthcare professional program

Is a program that aims to provide healthcare professionals with the knowledge and tools to be able to adequately deal with adverse events. It is divided into two planes: one preventive and one of action.

The first is through training and advice. And the second through the proactive defense.

All this is from the organic/reputational, legal, and psychological perspectives.

I created the branding for their company, they already have a brief sketch of what they wanted so we worked on rebranding and completing the Brand Guidelines.