DTC Skincare Creative Strategy | UGC Ad Concepts by Saira NaseemDTC Skincare Creative Strategy | UGC Ad Concepts by Saira Naseem

DTC Skincare Creative Strategy | UGC Ad Concepts

Saira Naseem

Saira Naseem

Completed work

Copy Strategist

Creative Strategist

Direct Response Copywriter

Canva

Google Docs

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Completed work

Posted Oct 16, 2026

A research-led spec project exploring how deep audience research, customer psychology, voice-of-customer insights and competitor creative gaps.

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Copy Strategist

Creative Strategist

Direct Response Copywriter

Canva

Google Docs

Saira Naseem

Saira Naseem

DTC Creative Strategist for Beauty & Skincare Brands

UGC ad scriptwriting and creative strategy portfolio project
UGC ad scriptwriting and creative strategy portfolio project
An independent creative strategy and
An independent creative strategy and
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