What a SaaS motion project by Umar FarooqWhat a SaaS motion project by Umar Farooq

What a SaaS motion project

Umar Farooq

Umar Farooq

What a SaaS motion project looks like behind the scenes. The final video might look simple. But behind a few seconds of animation, there can be a lot happening: → Designing the UI → Building the scene in After Effects → Setting up layers and timing → Animating interactions → Refining transitions and movement → Making sure every element supports the story This was from a recent product video I created for LTAI. The goal wasn't to make the UI move just for the sake of movement. It was to make the product experience clear, engaging, and easy to follow. That's the part of motion design I enjoy most: Making complex software feel simple.
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Posted Oct 1, 2026

What a SaaS motion project looks like behind the scenes. The final video might look simple. But behind a few seconds of animation, there can be a lot happe...