Web Design for Fashion Retailer (e-commerce)

Animated intro of design pages

TL;DR

I understand the depth of this case study and your need for efficiency when reviewing case studies. Here's a condensed summary to save you some time.

In this e-commerce web design for a fashion retailer, I conducted thorough market research, competitive analysis, and user surveys to understand user preferences and market trends.

I created detailed personas and flow diagrams to guide the design process. Leveraging wireframes and high-fidelity UI designs, I crafted an intuitive and visually appealing interface.

Additionally, I ensured accessibility by conducting evaluations and iteratively refining the prototype to enhance user experience.

In each section, I have also delved deep into the strategy and the reasoning behind how and why I made those decisions. You can find them in the full case study.



Showcasing variety of design pages across multiple devices



Showcasing design responsiveness in mobile screen



Full Case Study





















Desktop Prototype





Tablet Prototype





Mobile Prototype









Thank you for diving into this in-depth case study. I hope it met your expectations and provided valuable insights.

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