BIT ON | Visual Identity
Luisina Girolami
Branding for BIT ON, an eco-friendly product venture with the tagline "objetos con propósito" (objects with purpose), proposing to spark change through small everyday actions.
The identity draws inspiration from the lightning bolt as a symbol of activation, impact and future, combining sustainability with a modern and dynamic aesthetic.
The project includes logo design, color palette, typography, graphic system and applications across different product formats.
Brand identity system
Fonts and colors
Instagram posts (feed)
Product applications (cardboard bag)
Final presentation | Thanks for watching!
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Posted Jun 15, 2026
Visual identity for BIT ON, an eco-friendly brand. Inspired by the lightning bolt as a symbol of activation, blending sustainability with modern aesthetics.
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