MakeSpace Email Template Revamp (Project Showcase)
I redesigned MakeSpace’s newsletter template to create a modern, accessible, and conversion-focused email ...
I redesigned MakeSpace’s newsletter template to create a modern, accessible, and conversion-focused email experience that supports both recurring events and community initiatives.
Mobile-first, accessible layout with improved text hierarchy, contrast, and screen-reader friendly structure
Event-optimized sections to highlight upcoming programs while keeping emails easy to scan
Top navigation bar with essential links such as Donate, Events, Programs, and About
- Impact
15% increase in donations after adding a persistent “Donate” link in the email navigation bar
More consistent engagement across event-focused emails
Improved internal workflow thanks to reusable, flexible template blocks
Stronger alignment between email communications and the MakeSpace website experience