Kismet AI is a platform designed for founders, creators, and marketers to generate high-quality ad creatives and schedule campaigns with ease. The goal was to build an identity and product experience that feels powerful, simple, and trustworthy - while making AI-powered advertising approachable.
2. The Challenge
When I started working with Kismet AI, the team needed:
A distinct brand identity that stood out in the crowded AI space.
A product experience that felt intuitive and polished for early adopters.
A landing page and marketing assets that clearly communicated the value within seconds.
Collateral (demo video + pitch deck) that positioned them well for investors and beta users.
3. My Role & Deliverables
I led the end-to-end design effort for launch, which included:
Product Design – Designed the core user experience and interface for generating ads and scheduling campaigns.
Branding & Logo – Built a clean, modern identity balancing trust and innovation.
Landing Page (Design & Development) – Designed for clarity + conversions, then developed in Framer.
Product Demo Video – A concise walkthrough highlighting the workflow and ease of use.
Pitch Deck – Structured for fundraising and partnerships with a balance of clarity and visual storytelling.
4. Process
a. Discovery & Strategy
I mapped out the user journey — both on the product (from onboarding → ad creation → scheduling) and the marketing side (landing page → product demo → sign-up).
b. Product Design
I created the first product flows and interface for Kismet AI. The focus was on:
Simple navigation for non-technical users.
Making ad generation steps clear and fast.
Clean dashboards for campaign scheduling and results tracking.
c. Branding & Visual Identity
Developed a minimal, bold identity — modern typography, clean layouts, and a color palette that feels premium yet approachable.
d. Landing Page & Marketing Assets
Landing page: Story-driven narrative (Problem → Solution → How it Works → Benefits → Call-to-Action).
Demo video: Showed how quickly a user can go from idea → campaign.
Pitch deck: Clear, visual storytelling of Kismet AI’s market fit and potential.
5. Results
Successful Beta Launch: Rolled out quietly to beta users.
Amazing Response: Early adopters praised the product’s clarity and ease of use.
Investor-Ready: Branding, product flows, and pitch deck positioned Kismet AI as a serious, credible player.
Positive Response from the beta users.
6. Value Delivered
For a flat fee of $3,500, I delivered not just a brand and marketing toolkit, but the foundational product design that helped Kismet AI validate with real users and investors.
7. Final Thoughts
This project was the perfect example of how thoughtful product + brand design can accelerate a startup’s journey. For Kismet AI, design wasn’t decoration - it was the foundation of their launch momentum.
8. Let’s Work Together
If you’re building a new product and need design that drives clarity, trust, and adoption from day one - let’s connect. I’d love to help you shape your next big launch.
Book a call with me to discuss your project - Let's chat!
Thank you!
Last Updated: 13th September, 2025.
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Posted Sep 13, 2025
Designed Kismet AI’s brand, product, and launch assets - from logo to landing page - leading to a successful beta launch with amazing user response.