Casestudy varscon / Pitch Deck

Pitch Deck — Varscon

Role: Product Designer

Tools: Figma, Google Slides

The Challenge

The founding team had a strong technical and strategic vision, but needed help transforming their raw Figma Slides deck into a compelling, investor-ready story that could capture attention and drive conversations with VCs. The deck needed to communicate:

A third-party in-app called Motherbot and discovery

A unique product experience powered by AI + community

A fair ecosystem for both Clients and Investors

The ethical future of AI, Saas, R&D -generated media

My Approach

I translated their vision into a tight, clean, and strategic Figma pitch deck that balanced storytelling with visual simplicity:

Defined the visual hierarchy and slide flow to build momentum

Designed slides to focus investor attention on the core business, not just flashy visuals

Designed illustrations, mock chat UI, and layout rhythm to explain conversational UX and ecosystem loops