Built with Framer
Capital Flow | Website Revamp + Framer Development
Dennis Uvokeke
Verified
Project Overview
Client Name: Joseph Taylor
Industry: Fintech
Project Scope: UX research, Web design, Web development and CMS integration
Duration: 2 weeks
Project Brief
Capital Flow is a fintech trading start-up that provides simple market order flow and analytics to help traders make the best trading decisions.
I helped Capital Flow's team revamp their website to boost retention and conversion rates. To do this, I researched their competitors' websites, crafted an Information Architecture, and designed sections that would keep users engaged longer, which in turn significantly increased conversion rates.
Problem
Outdated design - didn't reflect the brand's quality.
Lack of website structure and content, leading to high bounce rates.
No clear CTAs, resulting in low conversions.
Capital Flow's Website Before I Stepped In
Solution
Revamped the website with a modern, trust-building design.
Improved the website structure and content for an improved user experience.
Added strategic CTAs to increase engagement & conversions
Outcome
300% increase in conversions in the first 60 days.
30% decrease in bounce rate from homepage.
Doubled engagement and feedback from users.
Project Shots
Hero Section
Features Section
Podcast Section
Testimonial Section
Testimonials
" Dennis understands business goals, not just design. Our website now actually converts visitors into paying customers " - Joseph Talyor
Like this project
Posted Feb 21, 2025
I collaborated with Capital Flow's Team to help revamp their struggling website into a high-converting website that has improved their conversion rates by 300%.
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Timeline
Nov 21, 2024 - Ongoing
