My Role. Creating the Brand Strategy & Complete development of the Shopify Web Store and Products

The Client: The client was a chocolate and confectionaries company based in Australia that wanted to rebrand and create a Shopify Store to managed the products and orders.

Project description. My task was to create a vintage typography-based logo, brand identity and brand guidelines. I completed all stages, from the brief and mood board to the final layouts, Visual Communication Guide and created the Shopify Web Store along with the Liquid theme and store products.

Once the logo and color pallette, were confirmed I created using Adobe Photoshop and Figma I created the mockup to be used in the Shopify store

Afterwards I worked with the client to create the complete Shopify store and added the initial batch of products. The Shopify store URL is https://scenefood.com.au/