Ridgerunner | Web App Design
Robert Avram
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Posted Feb 6, 2026
Built a scalable platform foundation: vendor & buyer dashboards, marketplace UX, product management, design system, onboarding flow, post-launch optimization.
Branding and marketing assets for Ridgerunner.
Social media posts and banners.
Marketing landing page
E-commerce website design for outdoor industry
OVERVIEW
When Ridgerunner partnered with us, they had a powerful idea: create the first digital ecosystem for the outdoor industry.
Their challenge: design a complex, multi-tier platform that felt as intuitive as an e-commerce app but operated like enterprise software.
OUR ROLE
Integrated design partner from concept to launch.
We built a complete, scalable platform foundation that supports multiple user types and workflows:
-Vendor and buyer dashboards
-Product management and analytics
-Marketplace UX and design system
-Marketing site and onboarding flow
-Continuous UX optimization post-launch
Client testimonial
“Working with you has been seamless from day one. You’ve become an extension of our team easy to reach, fast to respond, and always delivering work that hits on the first pass.
You threaded the needle between a modern tech brand and the outdoor world in a way no one else could. Every design you delivered felt like something we could ship immediately our developers literally take the Figma file and build from it.”
Adam Gifford | CEO @Ridgerunner