City Wide Promotional Campaign

I was brought in as a member of the marketing team for a city wide campaign for Philadelphia. Our mission was to spread awareness around the extensive filtration water system that the city uses in order to provide the cleanest tap water possible. Our overall goal was to decrease plastic water bottle waste by encouraging locals to drink tap water.

My role in this project included:

- Development and design of hand out flyers and brochures

- Assist with campaign brand development

- Development and design of leave behind material such as stickers and magnets

- Development and design of online ads