Daily Bread: Vertical Café Ad (Spec Concept)

Deliverable: a vertical UGC-style café ad concept for Daily Bread, Auckland, combining a scripted hook, an original AI creator, café scenes, voice and a call to visit. I developed the character and script, generated the scenes, and edited the finished video. This spec demonstrates hospitality video production; no client commission or foot-traffic result is claimed.

Watch the video: Daily Bread UGC concept on Contra

Studied the café's look and feel from its public presence

Designed an original AI creator (not based on any real person)

Wrote a short UGC-style script: hook, a moment at the counter, a genuine reaction, and a call to visit

Generated the scenes and edited them into a vertical ad

Why it matters for cafés and restaurants: you get scroll-stopping, on-brand short-form content every week, for a fraction of the cost of shoots.