AMY TANG

Houston, TX 77083 | (832) 531-1059 | amy@thesmiletype.com | LinkedIn

Freelance content copywriter with over 2 years of experience crafting copy that drives engagement and conversions. Leveraged a background in supply chain and accounts payable (4+ years) to develop skills in market research, cross-functional collaboration, and strategic communication. Skilled in content writing, social media management, and email marketing, with a passion for creative storytelling and brand development.

 Core competencies include: Social Media Marketing, Email Marketing, Blog Content, Website and Landing Page Copy, Cross-Functional Collaboration, and Market Research.

The Smile Type | Remote (Self-Employed)                            

September 2023 – Present

Collaborate with clients to craft compelling campaigns, blogs, and social media strategies, boosting engagement by aligning messaging with diverse audiences.

Crafting targeted email campaigns for 15+ franchises and naming 75+ product names for an E-commerce apparel store, strengthening brand voice and engagement.

Managed social media and email marketing campaigns for a nonprofit organization to increase event attendance and fundraising.

Authored and published 20+ blogs on a personal Squarespace website, showcasing storytelling and content writing expertise.

 Danone North America | Remote (CPG Conglomerate)        

October 2021 – July 2023

Established and streamlined the Purchase Order Coordinator role, boosting brand team productivity by 20%.

Partnered with 12 marketing budget owners and finance stakeholders to manage monthly budgets and 1,580+ purchase orders, supporting a $2.1B business unit.

Efficiently resolved 200+ blocked invoices and order discrepancies, ensuring timely and accurate vendor payments.

Magna Imperio Systems Corp. | Houston, TX (Water treatment Start-up)                     

June 2020 – September 2021

Increased Accounts Payable department efficiency by 50% through organizing 850-1,000 documents, significantly reducing team workload within 6 months.

Maintained positive vendor relationships by providing exceptional customer service and resolving payment and invoice inquiries.

Supported executive-level staff and contributed to the growth of a start-up manufacturing operation with 60 employees.

University of Houston, C.T. Bauer College of Business   Houston, TX

B.B.A., Supply Chain Management | GPA: 3.682

Online Courses: Copy That! Copy & Marketing, Copy Posse Spark Program

 SKILLS & INTERESTS

Microsoft Office (Word, Excel, PowerPoint, Outlook), Canva, Squarespace, WordPress, Google Suite, MailerLite, MailChimp, Conversational Vietnamese

Certifications: HubSpot Academy Social Media Marketing Strategy, Certified GURU Email Specialist