Advokatguiden Website Redesign and CRO Audit by Théo HeliasAdvokatguiden Website Redesign and CRO Audit by Théo Helias

Advokatguiden Website Redesign and CRO Audit

Théo  Helias

Théo Helias

Advokatguiden

Advokatguiden is a Norwegian startup listing over 13,000 lawyers on its platform, helping users find the right lawyer for their specific legal needs.

Challenges

The legal sector demands a high level of trust before users take action. Advokatguiden wanted to increase the number of visitors filling out their quote request form, one of the key conversion touchpoints of the website alongside the search function.

Solution

The homepage, the search experience, and the quote request form were redesigned. Each touchpoint was reworked to reduce friction, reinforce credibility, and guide users more naturally toward requesting legal help.
Project info
Sector: Legaltech
Year: 2025
Client website: advokatguiden.no

Deliverables
Webapp design
CRO Audit
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Posted Sep 17, 2026

Redesigned user touchpoints to boost conversions on Advokatguiden.