Situation
Multiple DTC brands needed email templates that looked premium but were easy to reuse across campaigns without needing a designer for every send. Their existing templates were inconsistent, not mobile-optimized, and required manual rebuilding for each campaign.
What I Built
Over 3 months, I designed custom Klaviyo email templates starting in Figma, then built natively in Klaviyo:
Strong visual hierarchy with clear CTAs above the fold
Mobile-first responsive layouts tested across devices
Modular, plug-and-play structure reusable for product launches, seasonal promos, newsletters, and announcements
Brand-consistent design systems for each client
Result
Each template maintains brand consistency while being immediately reusable for any campaign type. The brands no longer need a designer in the loop for every email send, reducing turnaround time and maintaining quality across all communications.
0 likes · 13 views · Feb 6, 2026
Designed custom Klaviyo email templates in Figma over 3 months for multiple DTC brands. Strong visual hierarchy, mobile-first layouts, and plug-and-play reusability across any campaign type.