Custom Klaviyo Email Templates for DTC Brands by Timothy OlukoyaCustom Klaviyo Email Templates for DTC Brands by Timothy Olukoya

Custom Klaviyo Email Templates for DTC Brands

Timothy Olukoya

Timothy Olukoya

Situation

Multiple DTC brands needed email templates that looked premium but were easy to reuse across campaigns without needing a designer for every send. Their existing templates were inconsistent, not mobile-optimized, and required manual rebuilding for each campaign.

What I Built

Over 3 months, I designed custom Klaviyo email templates starting in Figma, then built natively in Klaviyo:
Strong visual hierarchy with clear CTAs above the fold
Mobile-first responsive layouts tested across devices
Modular, plug-and-play structure reusable for product launches, seasonal promos, newsletters, and announcements
Brand-consistent design systems for each client

Result

Each template maintains brand consistency while being immediately reusable for any campaign type. The brands no longer need a designer in the loop for every email send, reducing turnaround time and maintaining quality across all communications.
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Posted Feb 6, 2026

Designed custom Klaviyo email templates in Figma over 3 months for multiple DTC brands. Strong visual hierarchy, mobile-first layouts, and plug-and-play reusability across any campaign type.