"A ramen bar you can almost smell and hear, not just see."
This project was a love letter to atmosphere. Created under The Dooms Watcher (co-founder of The Cloudfairy), this fictional ramen shop became a canvas for immersive identity work, where design meets story, and texture meets light.
My goal was to create more than just a 3D render. Every element was designed to feel like a memory: lanterns glowing against night air, faded posters on cracked walls, bowls and cans ready for the next hungry visitor. Even dust floats in the air, everything gently pulling the scene away from digital and into something you can almost touch
The brand identity strikes a balance between cinematic and grounded, playful and real, built through mood, detail, and visual rhythm.
So… what do you think? Does this little stall make you want to pause, take in the scent of broth in the air, and say:
"How about some ramen?"