It's an online copywriting community made by Gen Z for Gen Z. Created by a bunch of young British creatives who were sick of being labelled as "junior" and born out of a desire to show the world what they were capable of. Word Tonic has grown from strength to strength over the past year and has interviewed some of the big dogs and brands in the creative industry like Duolingo, Krispy Kreme, Disney Animation! The list goes on.