Introduction – Welcome to the brand Identity for Axis, a forward-thinking construction company driven by innovation, precision, and integrity. This document provides an in-depth look at our brand identity, including our mission, vision, brand voice, color system, typography, and applications. Our logo, built from the shape of the letter “A” and structural elements, symbolizes our foundation in architectural excellence and modern construction. Axis represents strength, clarity, and smart design in everything we build.