BunHaus: Color-driven Fast Food Identity

Brand identity and packaging system for a fast food burger concept. I designed the logo, color palette, packaging and hero visuals using bold blue and yellow, high-contrast lighting, and appetizing close-ups to make the food feel larger than life.

Final assets were built in Adobe Illustrator and Photoshop, with AI-assisted exploration to test lighting and composition before polishing the final shots.

Full case study: