Platform: WordPress (Kadence) Client: Travel & lifestyle blogger, USA Services: Theme migration, performance optimization, responsive design, gallery/carousel build

The Fojoy Blog is a personal travel and photography blog built on Elementor. The client, a teacher and travel writer who shares long-form travel stories alongside her own photography, came to me with a clear problem: the site was slow.

Elementor's page-builder overhead was dragging down load times, which matters a lot for a content site that leans on high-resolution travel photography to tell its story. She also had a personal photo gallery that was eating up screen space as a long vertical stack of full-size images, and the site wasn't holding up well on mobile, where most of her readers land after clicking through from Instagram and Threads.

She needed the same look and feel, the same content, but rebuilt on a lighter foundation.

Rather than starting from a blank page, I rebuilt the site on Kadence, migrating the layout, blog structure, and content over from Elementor. Kadence gave us a leaner block-based foundation with far less bloat than Elementor's widget system — which meant real gains in load speed without asking the client to compromise on design.

Key parts of the rebuild:

Elementor → Kadence migration: recreated the homepage, blog archive, about page, and contact page structure natively in Kadence blocks instead of carrying over Elementor's markup and CSS overhead.

Photography gallery → carousel: converted the flat, scroll-heavy photo gallery into a compact, swipeable carousel, so the photography section takes up a fraction of the vertical space it used to while still giving each image room to breathe.

Mobile responsiveness pass: rebuilt spacing, image scaling, and navigation behavior across breakpoints, since a large share of her traffic comes in through social links on mobile.

Content & link reconnection: reconnected blog posts, internal links, and the "Read Story" / "Read More" flows on the back end so nothing broke in the move from the old builder to the new one.

Fine-tuning pass: typography, spacing, and section-by-section polish to match the original site's warm, personal feel while running on the new stack.