Beacon, a top-rated CRM software for charities, launched Beacon Lighthouse to help non-profits make the most of their platform. They partnered with me to design and develop a complete e-learning website on Thinkific.
The goal was to create a professional, branded academy that supports charities with training materials, step-by-step courses, and an intuitive student experience.
Objectives
Develop a fully branded Thinkific site matching Beacon’s identity.
Create an academy structure with beginner-to-advanced courses.
Design a clean, user-friendly interface with strong accessibility for non-technical learners.
Implement automations and custom pages to guide users from onboarding to course completion.
Deliverables
→ Design & Branding
Applied Beacon’s brand guidelines to Thinkific theme.
Designed course layouts, headers, and visuals aligned with charity-focused tone.
→ Thinkific Site Development
Built core pages: Home, About, Course Library, Support, and Contact.
Customized course player for clean and distraction-free learning.
Integrated community space for peer discussion and resource sharing.
Optimized navigation for learners at different technical levels.
→ Automations & Integrations
Configured enrollment flows, tagging, and onboarding emails.
Integrated Thinkific with Beacon’s main website for smooth cross-navigation.
Final Overview
The BeaconCRM Academy on Thinkific delivers a polished, accessible, and scalable e-learning platform for charities. It empowers non-profits to get the most value from Beacon’s CRM while strengthening Beacon’s brand as a supportive partner in the non-profit sector.