Packaging isn't just how your product looks, it's your produ...
Aishwarya Joshi
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Posted Jan 15, 2026
Packaging isn't just how your product looks, it's your product's first pitch to the market. Challenge for this project was designing for a worldwide audienc...
Packaging isn't just how your product looks, it's your product's first pitch to the market.
Challenge for this project was designing for a worldwide audience while keeping an authentic Indian touch blending with modern, global appeal.
The goal was to create packaging that honors its roots but speaks a universal language through clear brand differentiation, audience focused design & a scalable system for both digital and physical markets.
You can see the full project breakdown on my portfolio/here on my Contra profile.
https://aishwaryadesigns.framer.website/
If you're launching an FMCG or D2C brand or feel like your current packaging isn't quite hitting the mark, I'd love to chat about creating packaging that sells before a word is spoken.
Currently collaborating with founders and growing brands, always open to new projects!