Project Highlight: E-Commerce Website Redesign

Philemon Orwa

Brand Designer
Graphic Designer
Adobe Premiere Pro
Overview:
I led the complete redesign of an e-commerce website to enhance user experience and drive conversions. The project involved revamping the site’s layout, improving navigation, and creating visually appealing product pages that aligned with the brand’s aesthetic.
Outcome:
The redesign resulted in a 30% increase in user engagement and a 25% boost in sales within the first quarter. The updated design improved site usability, reduced bounce rates, and provided a seamless shopping experience.
Key Deliverables:
User-Friendly Layout: Streamlined navigation and intuitive design elements.
Enhanced Product Pages: High-quality images and engaging descriptions that showcase the products effectively.
Consistent Branding: A cohesive visual identity that strengthens brand recognition across the website.
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