Courses Launch for Stjepan in 3 Weeks

Client Case Study: Stjepan – From Idea to Global Launch with 150+ Students in 53 Countries

Stjepan Mikulić, Founder of AI in AEC Educator and innovator teaching Artificial Intelligence applications in Architecture, Engineering, and Construction (AEC).

When Stjepan first approached me, he had a powerful idea to teach professionals how to integrate AI within the architecture and construction industries. He had the expertise, vision, and determination but faced a few key challenges:

Limited time: He had an upcoming conference and needed to launch the course quickly.

Fragmented setup: His systems were scattered — a Notion lead magnet, Google Forms for email collection, and a basic Kajabi site.

Lack of marketing clarity: No defined funnel or customer journey, which caused confusion for both him and his potential students.

Overwhelmed with execution: He needed someone who could act fast, organize everything, and bring his vision to life without technical roadblocks.

We helped Stjepan transform his scattered setup into a streamlined, high-performing ecosystem ready for a global launch.

Our process included: Funnel Strategy & Architecture – Built a clear customer journey from lead magnet to course enrollment. Website Redesign & Kajabi Setup – Created a professional, conversion-focused Kajabi website aligned with his brand and offer. Email & Automation Integration – Automated lead nurturing and onboarding through structured email sequences. Launch System Build – Delivered a ready-to-launch course and marketing funnel within a week, meeting his tight deadline. Strategic Clarity – Guided him on funnel psychology, offer positioning, and user experience to ensure global scalability.

Revenue: Achieved high five-figure course sales within the first launch cycle. Global Reach: Enrolled 150+ students from 53 countries worldwide. System Efficiency: Fully automated funnel, website, and onboarding, ready for future course relaunches. Brand Positioning: Established “AI in AEC” as a recognized platform in the niche of AI education for engineering and design.

Stjepan summarized it best:

“You helped me make everything connected and easy to access. I had very little time, but you and your team built it all within a week. The funnel didn’t just work — it worked globally. I got 150+ students from 53 countries before I even had testimonials.”

Success isn’t just about great ideas — it’s about execution. With the right funnel, automation, and guidance, even a brand-new course can achieve global impact in record time.

• Funnel Design and Automation • Kajabi Website Setup and Design • Email & CRM Integration • Course Launch Strategy • Technical and Marketing Support