About PasciVite
PasciVite is a human-centric full creative agency helping companies find customer insights that will help them better understand their market and business. They've developed a unique process that distils thousands of customer experiences into actionable data that can be translated into strategies, tactics, and recommendations that deliver real results.
The Problem
Having had a swell time working with amazing clients over the years, they realized they had grown, had more potential as an agency, and wanted to push the limits. They quickly identified that the previous website they had was now dated & was no longer an accurate representation of the PasciVite brand.
Old Design - Homepage
Old Design -About & Services
Process
I set out to observe the landscape of stellar websites on the market and properly think through the most effective information architecture to help the site serve as a funnel to fetch in fresh leads (no pun intended 😉). Armed with these assets, I carefully laid out a modern, vibrant, and aesthetic design that clearly communicates our message.
Information Architecture
Final Designs
You can explore the design board on Figma.
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