PureVita is a premium direct-to-consumer wellness brand I designed from scratch to create a modern, trustworthy, and natural identity for the supplement market.
The logo mark combines a person figure with two leaves, representing wellness, natural ingredients, and growth. The dot above symbolizes vitality. The design is simple, memorable, and works at small scale on packaging.
Deliverables: Complete brand identity and logo system, color palette (Forest Green #0F4D3A, Olive Green #7BA95B, Cream #E8E0D5, Warm Gold #C9A96B), typography (Playfair Display + Montserrat), packaging for Daily Multivitamin and Turmeric Curcumin, merch (tote bag), and social campaign templates.
0 likes · 1 view · Oct 9, 2026
PureVita is a premium direct-to-consumer wellness brand I designed from scratch to create a modern, trustworthy, and natural identity for the supplement mark...
