Built a Conversion-Focused Website for an Eye Care Clinic by Clement FarahBuilt a Conversion-Focused Website for an Eye Care Clinic by Clement Farah

Built a Conversion-Focused Website for an Eye Care Clinic

Clement Farah

Clement Farah

Eye Care Clinic Lebanon (eyecarecliniclb.com), an ophthalmology and cosmetic surgery clinic, needed a website that conveyed medical credibility, built patient trust, and made it easy for visitors to book appointments.
I handled the full project end-to-end: designed the visual identity and UI following the clinic's brand guidelines in Figma, then built the site on WordPress. The design emphasized clean, clinical aesthetics with clear service hierarchy, trust-building elements (team profiles, certifications), and conversion-focused CTAs for appointment booking.
The result was a professional, brand-aligned website that positions the clinic as a trusted specialist in Lebanon's medical market.
Scope: UI/UX design, full-stack WordPress development, brand alignment Tools: Figma, WordPress Outcome: Live at eyecarecliniclb.com — professional medical website with appointment conversion flow
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Posted Apr 24, 2023

Eye care clinic needed a credibility-first site. Designed brand-aligned UI in Figma and built on WordPress, with service pages and appointment conversion flow.

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Eyecare Clinic