Designing Eye-catching Posters for British American Tobacco

For British American Tobacco’s ESG Safety Event in Lagos, I was responsible for designing a range of marketing and print materials that aligned with the company’s established brand identity while ensuring a cohesive and engaging visual experience.

✔ Marketing & Print Collateral – Designed key event materials, including: • Signage, posters, banners, and advertisements to enhance event visibility. • Event brochures and flyers to effectively communicate safety messages. ✔ Brand Consistency & Adaptation – Worked within British American Tobacco’s brand style guide while creatively adapting elements for event-specific assets. ✔ Efficient Collaboration & Execution – Communicated effectively with the event team, incorporated feedback seamlessly, and ensured timely delivery of all assets. ✔ Independent Design Ownership – Managed multiple design requests efficiently, ensuring all materials met branding and event objectives with minimal oversight. This experience allowed me to apply strategic brand execution while creating impactful visuals for a global manufacturing brand’s corporate safety initiative.