Carlsberg Brunch Fest

Every year, a vibrant wave of excitement sweeps across India as Carlsberg launches its much-anticipated Brunch Fest campaign. This festive celebration takes place in the luxurious five- to seven-star hotels nestled within the bustling Tier-I cities. Picture this: crowds of enthusiastic patrons, numbering between 20,000 and 30,000, flooding into chic restaurants, ready to savor delightful dishes and raise a glass of Carlsberg.

As guests settle in, they're greeted with a charming little standee on each table, featuring a unique QR code. It's not just a decorative touch; it's an invitation to join in the fun. With a quick scan, diners are whisked away into a world of possibilities where their brunch moments can turn into thrilling prizes. All they need to do is upload a picture capturing the essence of their Carlsberg brunch experience, and just like that, they’re in the running for some exciting rewards.

The air is filled with laughter, clinking glasses, and shared plates, while the anticipation of winning ignites a sense of camaraderie among the guests. In this delightful blend of good food, great company, and the thrill of competition, Carlsberg Brunch Fest transforms an ordinary dining experience into an unforgettable adventure, all fueled by the promise of good times and the joy of winning.

Buying Domain and Hosting Service based on 20/30k target Audiences.

Understanding BRD and Ideating the lo-fi visuals.

Designing Hi-Fi Mockup.

Setting up the Framer Environment and Developing the landing Page.

Testing Framer MagicForms for submitting entries of the Carlsberg participations.

Developing responsiveness.

Final Deliverable to Carlsberg team.

14 Days for Designing in FIGMA & Development in Framer.