My Facebook marketing work for OAZ Jewels focused on showcasing its jewellery collections and attracting enquiries for custom pieces, natural diamonds, and lab-grown diamonds.
My responsibilities included:
Audience research: Identify relevant jewellery shoppers and potential customers.
Ad creatives and copy: Develop product visuals and messaging that highlight design, craftsmanship, and customization.
Campaign management: Set up and manage Facebook advertising campaigns.
Budget optimization: Monitor spending and adjust targeting and ad delivery.
Lead generation: Encourage interested customers to enquire about products and custom orders.
Testing and reporting: Review campaign performance and refine creative, messaging, and audiences.
The goal was to build brand awareness and create a clear path from discovering OAZ Jewels to starting a purchase conversation.
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Posted Oct 15, 2026
OAZ Jewels — Facebook Marketing & Lead Generation
My Facebook marketing work for OAZ Jewels focused on showcasing its jewellery collections and attracting en...