🧩 Overview

Zcreatives is an all-in-one creative agency that offers innovative design solutions to help businesses establish a compelling online presence and drive growth.

✦ Project goal

The goal of this project was to revamp Zcreatives' website to:

Clearly communicate the agency's value proposition and services to potential clients, leading to increased inquiries and sign-ups.

Showcase the agency's capabilities to attract interest from potential partners and investor

✦ Target audience

Zcreatives' target audience includes:

Businesses seeking professional design services to elevate their brand image and marketing materials.

Startups looking to establish a unique and captivating online presence from the ground up.

Entrepreneurs and individuals seeking creative solutions for personal branding and promotion

✨ Design System

I created a comprehensive design system for Zcreatives to ensure consistency and scalability. It includes:

Brand Guidelines: Defining brand colors, typography, logo usage, and overall visual identity.

UI Components: A library of reusable elements like buttons, cards, and navigation bars for a consistent design.

Layout Grids: Standardized grids for a harmonious design across different screen sizes.

📑 Wireframes

The project commenced with an in-depth analysis of Zcreatives' current website and their competitors' sites. Using the existing content as a foundation, I crafted lo-fi wireframes to enhance the storytelling and overall layout of the main pages.

🎨 UI Design

I presented three distinct UI design concepts to the Zcreatives team and collaborated closely with them to refine the selected concept. We focused on fresh, modern, and captivating colors and typography to create a unique and memorable brand identity.

I designed a total of 6 website pages, ensuring seamless user experiences across both desktop and mobile devices.

✨ Outcome & Review

As a result of this project, Zcreatives received a revamped website that boasted:

Enhanced storytelling to engage and resonate with the target audience.

A fresh and captivating UI style that differentiates the agency from competitors.

A comprehensive design system that empowers Zcreatives to maintain brand consistency across all future design initiatives.

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Posted Jul 19, 2023

Designed landing for Zcreatives, A UI design with a comprehensive design system, ensuring captivating visuals and seamless brand consistency.

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