Newsletter Marketplace with Payload CMS Admin
View completed worklettertrader.com

Newsletter Marketplace with Payload CMS Admin
Marketplace for buying and selling newsletters, with one Payload CMS powering both the API and the admin panel.
LetterTrader is a marketplace where newsletter owners buy and sell their publications. I built the forms, marketplace pages, filtering systems, and backend infrastructure.

lettertrader.com - Homepage
What Made This Hard
Multi-step forms with strict validation. Listing a newsletter for sale isn't a simple form. Each step has conditional fields, dynamic validation rules, and states that change based on user progress. Users needed to save drafts, leave, and pick up exactly where they left off.
The client needed an admin dashboard without building a separate system. Managing listings, moderating content, overseeing transactions, and handling user management all had to happen somewhere. Building a custom admin panel from scratch would have doubled the project scope.
How I Built It
For forms, I used Zod for schema validation combined with React Hook Form. Each form step validates independently, so users get immediate feedback without losing progress. Newsletter types have different required fields, and offer forms change based on the transaction structure. The validation adapts to context.
For the backend, I customized Payload CMS to serve dual purposes. Instead of creating a separate admin system, I configured Payload to work as both the backend API and the superadmin dashboard. Custom collections for newsletters, offers, users, and transactions mirror the frontend validation rules. The client gains full control over the entire marketplace through a single interface.

Architecture: one Payload CMS serves both the API and the admin panel.
Results
Sellers can save a draft listing and finish it later
Payload CMS handles both API and admin needs, eliminating the need for a separate system
Filtering lets users sort by category, price range, subscriber count, and performance metrics
Tech Stack
Frontend: Next.js, TypeScript, Zod, Tailwind CSS, Shadcn UI
Backend/CMS: Payload CMS, Node.js
Link
1 like · 19 views · Jan 25, 2026
Marketplace for buying and selling newsletters. Built multi-step forms with draft saving and configured Payload CMS as both backend and admin panel.




