Project Overview: PetMatrx offers science-backed canine supplements targeting wellness, mobility, immunity, and cognitive support. The goal was to create a clean, professional, trust-inspiring digital presence that reflects their brand values nature & science, transparency, and premium quality. Process

Initial Wireframes

High-Fidelity UI/UX Design

Mobile Responsive Design

Overwhelming or cluttered layout, making it hard for users to find critical info.

Lack of a clear brand story section for such sensitive products (for pets), shoppers need reassurance (ingredients, science, testimonials).

Weak visual identity, generic look, and not resonating as a science-backed premium pet brand.

Poor mobile or responsive design.

Created a clean, modern layout with emphasis on clarity and clear navigation, and used vibrant colors.

Designed distinct visual areas: hero banner, brand story, scientific credentials, benefits, testimonials to build user trust and guide user flow.

Ensured consistent design language colors, typography, imagery, aligning with scientific & natural brand values.

Responsive & Optimized for user engagement, easy to scan, readable, and structured for conversion.

A professional, trustworthy brand presence suitable for a premium-level dog supplement brand.

Better user experience, customers can quickly find product benefits, read about science and brand vision, and understand what they’re buying.

Improved clarity and brand identity help differentiate from generic pet-supply shops or other supplement brands. Let’s start building your next digital experience. If you’re building a brand, product, or website that needs to feel exceptional and perform flawlessly, I’d love to help bring it to life. Visit my profile and message me directly to get started on your project.