Redesigned Myntra's core shopping experience with an AI-powered style layer — including personalised outfit recommendations, virtual try-on, digital wardrobe management, and a gamified style challenge system. The project involved user journey mapping, identifying drop-off points in the discovery-to-purchase flow, and designing a seamless experience that converts style inspiration into confident buying decisions.
0 likes · 0 views · Jun 1, 2026
Redesigned Myntra's core shopping experience with an AI-powered style layer — including personalised outfit recommendations, virtual try-on, digital wardrobe...
Timeline
Jun 1, 2025 - Jul 1, 2026