Golden Trybe - Brand Revitalization
Alejandro Giménez
Like this project
Posted Dec 11, 2025
Premium identity system for Golden Trybe, crafted to bring calm, dignity and tactile design to senior dogs through Swiss-inspired visuals and warm storytelling.
Likes
0
Views
6
Timeline
Nov 26, 2025 - Dec 10, 2025
The Challenge
Golden Trybe had a meaningful mission, but lacked a coherent visual system. Their identity felt generic, and didn’t express the warmth, dignity and premium craftsmanship behind the products.
Our Solution
We built a complete brand system: a tactile visual language, a timeless symbol, a calm photographic direction and product-driven applications. A brand designed to age gracefully, just like the dogs it cares for.
