Digital Platform Development for Graham Cochrane

James

James Stone

We all want a life of fulfillment, significance and impact.

But the vast majority of us feel stuck, disappointed, and too exhausted to do anything about it.
Which is why so many business owners and high achievers today are giving up on the idea of pursuing joy, purpose, and freedom in their work.
Graham has spent the last 7 years helping business owners discover consistent predictable strategies that can be used to uncover their uniqueness, make more money, and even cut their work hours in half.
Going from losing two jobs in the Great Recession and being on food stamps for 18 months to building multiple 7 figure businesses that require only 5 hours a week to run, Graham has become a leading voice and coach in uncovering your uniqueness and building a life-giving business.
I developed the full digital platform for Graham Cochrane, integrating content delivery, course hosting, e-commerce, analytics, and marketing automation into a unified, high-performance ecosystem. The project involved modernizing the existing infrastructure, improving site reliability, and enhancing both user experience and backend scalability.

What I did:

Rebuilt and optimized the WordPress CMS, improving site performance, stability, and content publishing workflows.
Integrated Kajabi for e-commerce, course delivery, memberships, and automation funnels.
Enhanced site security using Cloudflare, reCAPTCHA, and bot-protection configurations.
Implemented analytics tracking using GA4, Google Tag Manager, and Sentry for performance/error monitoring.
Configured video delivery workflows with YouTube and Wistia for courses and landing pages.
Improved frontend experience using modern JS libraries, animations, and responsive UI components.
Optimized backend architecture with Ruby on Rails components and database refinements where required.
Integrated Stripe payments with Kajabi and custom checkout flows.
Improved SEO and social sharing with RSS, Open Graph, and structured metadata.
CMS: WordPress E-Commerce / Digital Products: Kajabi, Stripe Web Frameworks: Ruby on Rails, PHP Databases: MySQL Analytics & Monitoring: Google Analytics (Universal + GA4), Google Tag Manager, Sentry Video Platforms: YouTube, Wistia Security: Google reCAPTCHA, Cloudflare Bot Management, Cloudflare CDN JavaScript Libraries: jQuery, Moment.js, FancyBox, AOS, Popper.js CDN / Performance: jsDelivr, Cloudflare Fonts & UI: Font Awesome, Google Fonts API Backend: RSS, Open Graph, Rudderstack
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Posted Nov 18, 2025

Developed a unified digital platform for Graham Cochrane, enhancing UX and backend scalability.