E-commerce Website Redesign for Cold Therapy Brand

This project was a full website redesign for a cold therapy solutions brand, aiming to improve user experience, product presentation, and online sales. The goal was to create a clean, premium look that communicates product quality and builds trust with athletes, wellness professionals, and health-conscious buyers.

I used Figma to redesign the layout and collaborated on implementation with Shopify for seamless e-commerce functionality. Key updates included reorganized product pages, persuasive customer reviews, and streamlined navigation — all optimized for conversions and mobile responsiveness. The result: a faster, clearer shopping experience that drives results.