De Timmer Kamer: A Brand Built in 2 Weeks

A US expat carpenter landed in the Netherlands on a DAFT visa and needed a full business identity, fast. In about 2 weeks, I stood up De Timmer Kamer (The Carpentry Room) from scratch: brand strategy, logo, web design, and Dutch localization.

The site runs on Framer with an automated quoting flow so he can receive and send quotes without manual back-and-forth. The goal was to remove every friction point between "just arrived" and "open for business."

I handled brand strategy, logo design, and the full web design. He supplied the photography. AI-assisted mockups (via Figma's native tools) helped us move fast on brand applications like the truck wrap, hat, and apron.