Introduction Genesys Growth helps B2B SaaS companies scale through product marketing and content strategy. They offer research, messaging, website development, product launches, and SEO—all on a flat monthly rate—partnering with startups to accelerate growth.

🧗🏻 The Problem Matteo, the founder of Genesys Growth, reached out to me to improve their website, which had responsiveness issues across different breakpoints. Additionally, he wanted to add blog pages with custom filtering in Framer to enhance content accessibility.

✅ The Solution I worked closely with Matteo to develop and optimize the website, ensuring full responsiveness across all devices. I also built a custom CMS filter to help users narrow down search results quickly, improving content discoverability. Finally, I optimized site performance, focusing on speed, accessibility, best practices, and SEO to enhance the overall user experience and search engine ranking.

‼️ Visit Live Website

✅ The Impact The improvements led to a significantly better user experience, with seamless navigation across all screen sizes. The custom CMS filters allowed users to find relevant content faster, increasing engagement with the blog pages. Additionally, site speed and accessibility improvements resulted in better SEO performance, leading to increased organic traffic. These enhancements positioned Genesys Growth as a more authoritative and user-friendly platform, ultimately supporting their goal of helping B2B SaaS companies scale more effectively.