Indiplus Foods & Beverages launched a fresh wheat flour product
Alok Rajput
Project Overview: Indiplus Foods & Beverages launched a fresh wheat flour product with a unique selling point: freshly milled just one day before delivery.
Our challenges included
a. Entering a highly saturated market with limited marketing funds
b. No existing page authority.
SEO Strategy:
a. To establish authority, we created content around high-ranking keywords, optimizing on-page SEO elements and using influencer partnerships to boost awareness and search volume.
b. Leveraging platforms like JustDial and IndiaMART, we built social trust and increased organic visibility.
Measurable Outcome:
a. Increased organic traffic
b. Increase in keyword ranking on the search page
c. Lower bounce rate
d. Better conversion rate and ROI
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Posted Oct 12, 2024
Head of Marketing
