Hush - Email and Workflow Automation
Hush — Customer Onboarding & Messaging Automation
Role: No-Code Developer / Automation Specialist
Tools Used: Intercom, SendGrid, Userpilot, JavaScript
At Hush, a privacy protection startup, I played a key role in developing and optimizing their onboarding workflows to improve user activation and retention.
✅ What I did:
• Designed and implemented onboarding workflows using Intercom, personalized by user type and behavior.
• Set up event-based triggers and sequences to guide users through product adoption effectively.
• Built and managed customer journey messaging strategies through SendGrid, ensuring timely, relevant communication across different touchpoints.
• Collaborated with product and marketing teams to map user journeys and align messaging with business goals.
• Monitored funnel analytics to iterate and improve onboarding flows based on user behavior and campaign performance.
📈 Impact:
• Increased onboarding engagement and message open rates.
• Improved user journey coherence across multiple platforms.
• Enabled faster iteration of product-led growth experiments.
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Posted Mar 26, 2025
Developed onboarding workflows utilizing Intercom and monitored their effectiveness. Created and managed customer journey messaging strategies with SendGrid.
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Timeline
Feb 24, 2025 - Mar 17, 2025
Clients
Hush
Daman Markets Prediction App
Packaly
Imprint.co
Superbenji