I had the opportunity to design four distinct product labels for Avex Lifestyle, a brand focused on health, fitness, and wellness. Each label was crafted with a strategic approach, balancing aesthetics with functionality to ensure brand consistency and market appeal.

Designed for a high-energy audience, this label emphasizes bold typography and vibrant colors to reflect the product’s dynamic and nutritious profile. The layout ensures clear readability while maintaining a fun and engaging visual style.

A performance-driven supplement requires a strong, commanding presence. The Alpha Fuel label incorporates sleek, modern design elements with a bold color scheme to convey strength, endurance, and peak performance.

This label was designed to complement the Grit product line, focusing on power and resilience. A combination of sharp contrasts, impactful typography, and a structured layout enhances the product’s professional and high-performance appeal.

Targeted at beauty and wellness enthusiasts, this label features a sophisticated and clean design with soft, inviting colors. The elegant typography and premium aesthetic align with the product’s focus on skin health and vitality.

Each design effectively communicates the essence of the product while maintaining Avex Lifestyle’s brand identity. These labels were created with a keen eye for detail, ensuring they stand out on the shelves while resonating with their target audience.