IDEA 02 · BIOME
Feibi Chen
Imagine this
for your brand.
BIOME is built on one rule: one spray, one change of state.
We imagined four states (sound, air, fluid and concrete) and filmed two of them. In SOUND, a sound wave turns a white outfit black. In CONCRETE, a quiet yoga session hardens into leather and red lips.
The bottles and fragrances are fictional, and the two films are demonstrations. For your brand, we create four new variations of the rule, built around your products under one art direction.
Four states and four fictional bottles, designed by LIUM to show the range of the idea. Only SOUND and CONCRETE were filmed.
Four states and four fictional bottles, designed by LIUM to show the range of the idea. Only SOUND and CONCRETE were filmed.
Four states and four fictional bottles, designed by LIUM to show the range of the idea. Only SOUND and CONCRETE were filmed.
Four states and four fictional bottles, designed by LIUM to show the range of the idea. Only SOUND and CONCRETE were filmed.
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Posted Oct 19, 2026
BIOME is built on one rule: one spray, one change of state. A fragrance concept developed through short AI films with a consistent visual direction.
