Led executive program management and integrated delivery for NERDS Gummy Clusters’ 2025 Super Bowl campaign featuring Shaboozey. The vibrant 360° campaign celebrated music, movement and New Orleans culture across broadcast, digital, social and brand activation. I coordinated agency disciplines, production partners and client stakeholders, overseeing scope, timelines, resources, risks and interconnected deliverables through launch.
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Led executive program management and integrated delivery for NERDS Gummy Clusters’ 2025 Super Bowl campaign featuring Shaboozey. The vibrant 360° campaign ce...
