SOISKIN | Brand Identity & Packaging Design

SOISKIN is a modern skincare brand rooted in the philosophy of clean, natural beauty. Made in Italy, its formulations are crafted with thoughtful ingredients to nourish sensitive skin while embracing a minimalist lifestyle. With a focus on purity, quality, and visual serenity, SOISKIN bridges the gap between nature and sophistication.

The goal was to create a full visual identity that reflects the brand’s commitment to natural skincare without compromising on elegance. I was responsible for the complete branding process—from designing the logo to developing the packaging and establishing a cohesive visual language.

The final design elevates SOISKIN’s positioning in the skincare market—making it instantly recognizable on shelves and appealing to a modern, eco-conscious consumer. The visual identity reinforces trust and transparency, and the packaging design has played a key role in improving brand perception and customer interest post-launch.